From this website (seowebsiteblog.com) we learned about the Search Engine Optimization (SEO), Social Media Marketing (SMO), etc. The organization might have a large amount of traffic. But those organizations become successful in their business whose conversion rate is high. There are also some organization who fails in their business even if they manage to have a large number of visits. In short, Conversion Rate makes the difference between successful and unsuccessful business. Hence, the Conversion Rate Optimization (CRO Optimization) process plays an important role to make a successful business.